We don’t sit on the sidelines. We roll up our sleeves, hit your deadlines, and deliver real momentum. Whether you’re launching an issue campaign, building a digital presence, or sending out hundreds of thousands of cold emails — Concept Lab gets in the trenches with you.
Our distribution and messaging strategy is carefully focused. It goes beyond mere demographics. We collaborate with you to pinpoint key audience characteristics and guarantee that your list is complete, accurate, and ready for mailing.
We recognize the importance of maintaining excellent brand standards and take pride in our ability to execute direct mail campaigns of various sizes and complexities, delivering them accurately, on time, and within budget. Political mail forms the foundation of successful campaigns as it cuts through the noise of digital advertising and reaches voters directly.
Union Bug: We partner with a local printer to add our Union Bug to your campaigns if required.
Personalized Content: Segment your audience data and personalize your message with variable data to increase campaign response rate.
Data and research stand at the core of our methodology. We challenge traditional thinking and ground our strategic and operational choices in data insights. Our offerings include in-house modeling, analytics, KPI tracking, and reporting. We utilize our tools to produce real-time, actionable insights that minimize waste and enhance the efficiency and effectiveness of all communications.
AI
Campaign Management and Strategy Consulting
Suzie
Campaign Management, Strategy Consulting, Creative Development, Communications Management, Digital, In-house Production, Social Media and Search
AI
Campaign Management and Strategy Consulting
Suzie
Campaign Management, Strategy Consulting, Creative Development, Communications Management, Digital, In-house Production, Social Media and Search
Jeanette
Strategy Consulting, Creative Development, Communications Management
Jerlene
Digital Marketing Strategy and Creative Development
Estella
Creative Development
Jeanette
Strategy Consulting, Creative Development, Communications Management
Jerlene
Digital Marketing Strategy and Creative Development
Estella
Creative Development
For over a decade, we have been dedicated to transforming and managing successful campaigns across various sectors. Our efforts span civil rights, workers’ rights, and reproductive rights, making this work profoundly personal as it influences the communities we cherish.